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Cocktail pour cost calculator

Cost each pour from the bottle price and size, add mixers and garnish, and get a drink price at the pour cost you are aiming for. Nothing you enter leaves your browser.

Pours in one drink Example recipe

    Suggested drink price$18.56at 20% pour cost
    Over target
    Cost per drink
    $3.71
    Pour cost at your price
    26.5%
    Gross profit at your price
    $10.29

    Illustration only, not advice. The example recipe, bottle prices and target are placeholders, so set your own. Pour cost uses 29.57 ml to the ounce.

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    How cocktail pour cost works

    Pour cost is what goes into a drink as a share of its price. Work out what each ounce of a bottle costs, multiply by the pour, add mixers, garnish and ice, and divide by the pour cost you are aiming for to get a starting price.

    Cost per ounce = bottle price ÷ (bottle size in ml ÷ 29.57)

    Suggested price = drink cost ÷ target pour cost %

    A worked example

    A 750 ml bottle holds 750 ÷ 29.57 = 25.4 ounces. The example drink uses:

    • Tequila: a $30 bottle is $1.18 an ounce, so a 2 oz pour costs $2.37.
    • Orange liqueur: a $32 bottle is $1.26 an ounce, so a 0.75 oz pour costs $0.95.
    • Mixers, garnish and ice: $0.40.

    $3.71 ÷ 20% = $18.56 suggested price

    At a $14.00 menu price, pour cost is $3.71 ÷ $14.00 = 26.5%, so the drink earns $10.29 before labor and overheads.

    Keeping pour cost honest

    • Price the pour you actually serve. If a 2 oz recipe is free-poured at 2.25 oz, the spirit costs 12.5% more than the menu price assumes.
    • Count mixers, juice, garnish and ice. With lower-priced spirits they can be a large share of the drink.
    • Compare usage with sales regularly, by bottle count or weight, so overpouring and waste show up early.

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